Redesigns should lift conversions—not risk rankings. ShineClicks rebuilds sites with a clear IA, modern UI, Core Web Vitals budgets, and CRO fundamentals, while managing redirects, schema, and tracking so traffic and revenue stay intact.
We conduct analytics, Search Console, and heatmap reviews, set KPI targets, inventory content and backlinks, and create risk registers with rollback criteria for a secure redesign foundation.
We design sitemaps, navigation, and internal linking strategies, map content clusters, and implement a URL strategy minimizing changes while improving site structure for usability and SEO.
Phone-first wireframes, proof stacks, pricing and FAQ blocks, and a design system with tokens and components ensure visually consistent, user-friendly, and fast website builds across pages.
We develop a precise 1:1 redirect map, maintain canonical tags and structured data parity, refresh or merge content, and eliminate thin or duplicate pages to safeguard and enhance SEO value.
Image optimization, CDN use, script hygiene, code splitting, and prefetching support Core Web Vitals budgets, enabling fast load times and ongoing performance monitoring post-launch.
We align messaging with top traffic sources, optimize forms and tel:/WhatsApp handoff, and queue A/B tests post-launch to maximize conversions and user engagement effectively.
GA4 and GTM event parity, UTM standards, offline conversion imports, consent-aware patterns, and WCAG 2.1 AA accessibility checks ensure comprehensive tracking, privacy, and regulatory compliance.
Staging-to-production checklists, QA across devices and browsers, 404/500 monitoring, post-launch crawl, log checks, and indexation/rank monitoring minimize risk and ensure smooth website launch.
Our deliverables include a redesign brief, sitemap, wireframes, high-fidelity UI, CMS build, SEO plan, tracking specification, QA pack, and post-launch performance report.
Week 1–2: audits, IA, wireframes, redirect plan
Week 3–4: UI + design system
Week 5–7: build + content load + tracking
Week 8: launch, monitoring + quick-win tests
We track CVR for forms, calls, bookings, and checkouts while monitoring bounce rates and user engagement to evaluate funnel efficiency and improve conversion performance.
We measure LCP, INP, CLS, and overall page load speed, ensuring optimal performance, fast experiences, and improved user satisfaction across devices and browsers.
Non-brand sessions, organic rankings, and indexation health are monitored to maintain visibility, preserve SEO value, and ensure proper content discovery and search performance.
We assess revenue per lead, SQL rates, and marketing efficiency metrics like MER and ROAS to evaluate redesign influence on profitability and campaign performance.
We ensure WCAG AA standards by optimizing contrast, focus indicators, form labels, and keyboard navigation, providing an inclusive, user-friendly website experience for all visitors across devices.
Consent-aware analytics are implemented with PII-safe parameters, enabling secure data collection while respecting user privacy and maintaining regulatory compliance throughout all website interactions and tracking processes.
All website content reflects accurate claims, clear pricing, and terms of service, avoiding dark patterns to build trust, improve user experience, and support ethical marketing practices.
Email for a redesign audit, redirect plan, and quote.
