When search and social max out, programmatic extends reach with precision. ShineClicks runs brand-safe Display, Video, and CTV buys with audience intelligence, creative testing, and clean measurement—so awareness turns into measurable demand.
We build precise audience targeting using contextual, interest, in-market, and CRM/lookalike segments with geo targeting, frequency control, and sequential storytelling for effective user journeys.
We secure premium ad placements through top SSPs and PMP deals, ensuring strong viewability, third-party verification, and strict allow/block lists to maintain brand safety and quality.
We activate display, HTML5, native, OLV, and CTV ads, supported by message-matched landing pages, device-aware CTAs, and QR-enabled CTV experiences for seamless, high-performance engagement.
We track GA4, UTMs, view-throughs, and post-click models while running lift studies, incrementality tests, and cohort analysis to understand real performance, LTV impact, and attribution accuracy.
We optimize campaigns using smart bidding, creative refreshes, placement pruning, dayparting, device adjustments, frequency control, and sequencing tests to improve performance continuously.
We retarget product viewers, cart abandoners, and leads while prospecting new-to-brand audiences, using smart exclusions to reduce waste and maximize overall efficiency across campaigns.
We deliver a channel roadmap, creative specs, brand safety setup, weekly optimizations, and monthly performance reviews with lift insights and actionable next steps.
Week 1–2: plan, creative specs, tagging/UTMs, brand-safety setup
Week 3–4: launch & stabilize; prune low-quality placements
Month 2–3: introduce PMP/CTV, run lift tests, scale winners
We track high-quality visits, engaged view-throughs, and assisted conversions to understand how campaigns influence user journeys and contribute to meaningful downstream actions.
We monitor viewability, video, and CTV completion rates, frequency, and CPM/CPC/CPA to evaluate delivery quality, engagement strength, and cost efficiency across channels.
We measure performance through geo or brand lift studies and analyze ROAS/MER to determine incremental impact and revenue contribution beyond standard attribution.
We ensure ads run only in brand-safe environments using verified platforms, clear thresholds, and strict controls to protect reputation, maintain quality, and safeguard campaign integrity.
We design accessible creatives with readable text, captions, and inclusive formats, supported by fast, optimized landing pages that improve usability, performance, and overall user experience.
We provide complete transparency through detailed reports, change logs, and test records, ensuring clear visibility into optimizations, decisions, and ongoing performance improvements.
Email to request a Programmatic & CTV plan.
